THE EXPANSION LAB
1:1 Coaching for Women in Business Ready to Fall Back in Love With Their Work
Do you remember when you first started your business?
You had the spark.
The excitement.
The dream of building something that gave you freedom, purpose, and space for your life.
And you did it.
You built your brand.
You signed the clients.
You created consistent income doing something on your own terms.
But now?
✨ The shine has faded.
✨ The work doesn’t feel as energising as it used to.
✨ You’re busy but not always fulfilled.
You’ve outgrown your original offers.
You’re craving clients who see your value.
You’re ready for deeper alignment, stronger boundaries, and a business that actually reflects who you are now.
You’re not starting over.
You’re ready to expand.
The Expansion Lab is your next chapter.
It’s a high-touch, 1:1 coaching program designed to help you refine, realign, and rebuild the business you’ve already started so it feels exciting again.
This Is For You If You:
✔️ Are working with clients but want more alignment
✔️ Want to niche down and elevate your offers
✔️ Are ready to confidently raise your rates and reposition your brand
✔️ Want a business that energises you. Not one that quietly drains you
So you can:
Build offers you're proud of and passionate about
Be fully booked with clients you adore
Stop second-guessing your value and your direction
Scale in a way that protects your time, energy and lifestyle
Importantly... Fall back in love with the work you choose to do!
Without...
🚫 Burning everything down and starting from scratch
🚫Guessing your way through the next phase of growth
🚫Diluting your time and talent across offers that don't serve you
🚫Playing small in fear of scaring off potential clients
🚫Losing the flexibility and lifestyle you build this business for
What You Get
The Expansion Lab is a personalised, premium-level coaching container designed to support you through your next season of growth.

12 x 50-minute 1:1 coaching calls with Sinead
You and I go deep on your business model, pricing, systems, offers, visibility and time.

Unlimited Voxer support (during office hours)
No need to wait a week to get support. I’m in your pocket as your business sounding board when things come up between calls.

Personalised support, tailored to YOU
No cookie-cutter plans. This is about your life, your strengths, and your goals.
This isn’t business as usual.
This is business expanded.
Business that feels as good as it looks.
Business that grows with you.
Business that matches your new level of confidence and expertise!
As Seen On



What Past Clients Say

"Then I came across Sinead and everything changed!"
After selling a successful e-commerce business, I was ready to repurpose my skills into a new role—one that would allow me to support other small business owners in a more strategic capacity. I soon realised I wasn’t looking for a typical VA role, but rather something closer to an Online Business Manager (OBM) position—becoming a true partner in my clients’ businesses, not just a task-based assistant. However, as I explored options within Australia to support this transition was limited. Sinead's professional, insightful guidance has completely restored my faith in the process. In just over 2 months, I’ve gone from having no clear direction to launching a website, defining my service offerings and packaging my skills in a way that truly reflects my value — enabling me to land my first project!"
Annie Allan, E-Commerce OBM

"Working with Sinead was the turning point for me starting my business."
She answered all my questions with patience and clarity, helped me understand how much to charge, and guided me on how to find the right clients. Sinead didn’t just provide advice, she opened up her network to me which gave me invaluable opportunities to connect with the right people. Her encouragement and expertise gave me the confidence to take the leap, and I’m now running a business I love. I can’t thank her enough for the impact she’s had on my journey!
Whitney Tyzzer, Sales Extraordinaire

"When I first started my virtual assistant business, Sinead was a great support for me."
She generously shared her expertise, teaching me where to look for and find leads, how to craft a professional client proposal, and how to set competitive hourly rates. Beyond the practical skills, she gave me the confidence and encouragement I needed to step out on my own. Sinead’s support was instrumental in those early stages, and I’m incredibly grateful for her guidance and belief in me. Her mentorship gave me the foundation to build a successful business, and I can’t thank her enough!
Lauren Maile, OBM
I am ready to start now!
READY TO EXPAND?
If you’re feeling the nudge to realign, refine, and rise, this is your invitation.
Let’s rebuild the business you’ve already proven you can run… so it finally feels like yours again.
Register your interest below or book a free discovery call to explore whether the Expansion Lab is right for you. We’ll talk about where you’re at, where you want to go, and how I can support you to get there. Strategically, sustainably, and with heart.
EXPRESS YOUR INTEREST