Build a VA Business That Fits Life, Flexibility, Legacy & Income
A 5‑month group program designed for ambitious women who want school‑hour freedom, aligned purpose, and profitable impact with a wildly successful VA business!
I'M READY!
It’s Your Time to Build the VA Business You’ve Been Dreaming About
You’ve seen other women online do it…
Working school hours. Choosing their clients. Earning consistent income without the 9–5 grind.
And you started dreaming of the same thing
More freedom. More purpose. More time for what matters.
But dreaming only gets you so far.
I have been where you are right now. I believed that other women had a secret that I didn't know and I felt so afraid to start.
But the best thing that I ever did, was stopped listening to other people's opinions and just STARTED. I did what I needed to do...for me and now I have a six figure business and work school hours around my kids.
Now it’s your time to stop watching from the sidelines and start building a business that aligns with your life, your values, and your vision of success.
You’re not late. You’re right on time.
And this is where your next chapter begins.
Imagine this...
You start your day with slow mornings, hot coffee and no peak hour traffic. You can drop the kids at school right on time, and the morning routine feels less like chaos.
You have built a business that supports the life that you want to lead. It makes you happy and you feel fulfilled.
Your clients?
You love working with them because the services that you offer as a Virtual Assistant really light you up and are things you LOVE doing!
Your schedule?
You’re in charge.
Slow mornings. Gym breaks. A long lunch. School pick-up. Long weekend away. An early finish just because you can. DONE.
No need to seek permission.
This isn’t some far-off fantasy.
It’s the reality hundreds of women who decided that they wanted more and started their own Virtual Assistant business.
And it’s possible for you, too.
But right now, something is stopping you
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"I don't know where to start"
You’re overwhelmed with information and underwhelmed with clarity.
The advice feels noisy, and you’re stuck in learning mode, watching others grow while you spin your wheels.
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“I don't know what to offer as a VA"
You have created your shopping list of services and it feels overwhelming. You know there has to be a better way to select your services that feel truly aligned with what you love.
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“I don't know what to charge”
Right now pricing yourself as a Virtual Assistant feels scary. You don't know what the rates are of a new VA and you don't want to overcharge... or not be paid your worth.
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“This isn’t working the way I thought it would”
You’ve started, but it’s not flowing.
Clients aren’t aligned, your rates aren’t reflective of your worth, and everything feels harder than it should.
I get it. I’ve been there too.
Here's what I did to build a six-figure business as a Virtual Assistant
I just started...even though there was no certainty.
I realised that by listening to friends and family around me that it was only holding me back. I invested in a coach; she showed me what to charge, how to set my services and how to position myself as a VA who was destined to be fully booked, without leaving me to second guess my decisions.
Within 4 weeks my corporate income was replaced!
I have consistently scaled my Virtual Assistant business, increased rates, refined my offers, supported celebrity clients, introduced my own VA... and it's still evolving!
Whether you are currently a VA or just starting out, I can't wait to share with you my strategy of how you can do this too.
My Signature Method to Launch & Grow Your Business
I don’t believe in one-size-fits-all strategies.
That’s why my method is built around clarity, action, and scaling smart.
What's Included in the Start-Up Lab
STARTING W/C 25TH AUGUST!
Tools
- Tools that have helped me provide ongoing support to Australian TV Personality clients and high profile Australian entrepreneurs.
- Fortnightly released modules - New content and modules added every fortnight in the online portal (valued at over $999)
- Service Guide & Proposal Templates – Stand out and look professional from the start with done-for-you templates that make pitching and onboarding seamless. (Valued at $138)
Group Calls
- 5 months of fortnightly hot seat coaching calls – so you have real-time support and all of your questions answered (valued at over $4,500)
- Power of a group call - A lot of women are unsure about group programs... I think this is where the power lies!
- Access to the private group on Facebook - a place where you can ask questions when they come up and build a sense of community!
Membership
- Access to my proven templates, contracts & workflows – no need to reinvent the wheel
- The exact systems & processes I use to run my own successful virtual business and be fully booked!
- Insider Knowledge -Everything I’ve learned as a fully booked VA, now yours to fast-track your success.
- On demand support from me within our private Facebook Group
This isn’t just another course...this is a lab for building a real, thriving business that works for YOU.
PLUS!
ADDED BONUS FOR YOU!
A Professional VA Client Contract – Courtesy of Ready Boss Legal, this contract protects you and your business, giving you peace of mind when signing new clients. (Valued at $249)
TOTAL COURSE VALUE OVER $6,499!
Featured Masterclasses inside the Start-Up Lab
We love masterclasses inside the Start-Up Lab. There is three pre-recorded masterclasses featured in your fortnightly content.
But we also will have additional live sessions added to the schedule!
Rewire Your Mindset to Get Fully Booked
Christine Cocoran
In this session, Christine walks you through the essential mindset shifts that turn hesitant offers into consistent bookings. You’ll learn how to view your services through a value-driven lens, so you can confidently communicate what you bring to the table and start attracting the clients you deserve.
In this masterclass, you’ll discover:
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How to identify and own the unique value you add for your clients
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Simple mindset shifts that make selling feel natural (not pushy)
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The key basics of sales every service provider needs to know
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How to confidently speak about your offers so clients say “yes”
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Why understanding your worth is the first step to getting fully booked
Discovery Call Deep Dive: From Curious to Committed
Whitney Tyzzer, Founder of The Profit Lab
In this powerful workshop designed to help you lead confident, high-converting discovery calls. If you've ever finished a call and wondered if you communicated your value clearly or felt unsure about how to guide the conversation - this is the masterclass session that changes everything.
Inside this masterclass, you'll learn how to:
- Uncover a client's true needs (even when they don't know how to express them)
- Guide your prospect through a natural, structured conversation flow
- Ask powerful questions that build trust and connection
- Handle objections without feeling awkward or pushy
- Move from unclear and hesitant to confident and compelling
Copywriting & AI Masterclass
Emma Sheridan from Common Thread Agency
In this masterclass Emma shows you how to master the art of writing copy that connects and how to use AI without losing your unique voice. In this practical session, you’ll learn how to create content that truly resonates, build marketing foundations you can grow on, and turn AI into your creative ally instead of a shortcut that falls flat.
In this masterclass, you’ll discover:
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The core foundations of great copywriting that sells and connects
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How to make AI your friend (and still sound like you)
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Ways to create unique, on-brand content every time you use AI
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How to develop content pillars to guide your marketing strategy
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The basics of marketing every service provider should know
Business Transformations
TESTIMONIALS FROM THE INCREDIBLE WOMEN IN MY WORLD
WHO HAVE CHANGED THEIR LIVES AND REDEFINED THE WAY THAT THEY WORK
SINCE LAUNCHING A VIRTUAL BUSINESS!
“I am beyond grateful for the future Sinead has helped me build.”
I’m so thankful Sinead reached out after I downloaded her ebook. She helped me discover a niche so perfectly aligned to my identity it’s unreal. Ten weeks ago, I was just curious about becoming a VA; three weeks ago, I launched; one week ago, I signed my first (dream!) retainer client. For anyone wondering if you have something to offer – you absolutely do. Sinead gave me the clarity, support, and belief I needed to make it happen.
Jessica Hodgson, Keystone Impact Solutions
“If I could give 10 stars, I would!”
Sinead has completely overdelivered – from defining my services and pricing to sharing strategies, knowledge, and even her network. She kept me moving forward whenever I felt stuck, and I signed my first client during our coaching. She’s been more than a coach – she believed in me when I doubted myself, motivated me through tough days, and has become a true friend. You want a Sinead in your corner when building your VA business.
Roxanne McConachy, Solutions By Roxanne
“Then I came across Sinead and everything changed.”
After selling a successful e-commerce business, I wanted to move into a strategic OBM role but couldn’t find the right support in Australia. In just two months with Sinead, I launched my website, defined my services, packaged my skills, and landed my first project. Her professional, insightful guidance restored my faith in the process and gave me the direction I needed.
Annie Allan, E-Commerce OBM
PRICING OPTIONS
Invest in your future with a one-time payment or a flexible payment plan
Who This Lab is Not For
If you've been in business for years and want to stay stuck in small, tiring tasks at low rates...this isn’t for you.
But for those who want clarity, structure, aligned service, and pay rises...the door is wide open.
Have Questions?
Let's Chat
I know that making an investment in yourself and your future business is a big decision.
And if you’re anything like me, you want to be 100% sure before you take the leap. That’s why I’m here to support you every step of the way.
If you have questions about whether this program is the right fit for you, or if you just need to talk through your ideas before committing...let’s chat!
SEND ME A DM